From script to finished spot.
Write what the spot should say. Launchr writes the script, records the voiceover and mixes the spot to the loudness the station requires.
A script written for the ear
Launchr writes the script to the length of the spot and splits it into lines you can edit one by one.
- 1Spring is short. The offer is shorter.
- 2All week: 20 percent off everything for the garden.
- 3This week only. In stores only.
Each line can be edited on its own. A changed sentence is one new take.
Change one sentence without re-recording the rest
The voiceover is split into lines. Change a sentence, and only that one needs a new read. Launchr puts it in place of the old one and matches its level to the rest of the spot.
New phrasing
“All week: 25 percent off everything for the garden.”
- Take 2 · selectedLevel match
Cut into the silence between the words
- Take 1
The rest of the approved spot is left untouched.
Launchr measures loudness before the station gets the spot
The mix hits the loudness Danish radio stations require: −23 LUFS. Launchr then checks loudness, peak level and length. If the numbers are off, you can't send the spot to the station.
Outside tolerance? Delivery is blocked, and you see which measurement failed.
The station gets the measurements
The approved spot is sent as a WAV file, and the email to the station states its loudness and peak level. The station can see that the spot meets its requirements.
- spring_spot_30.wavSpec approved
Loudness: −23.0 LUFS · True peak: −1.8 dBTP
The measurements travel with the delivery to the station.
You pay for usage.
Radioreklame runs on the same usage metering as the rest of the platform. You sign up yourself, add a card, see what every build costs, and set your own cap.