Creative Tools

Web copy, written into the page it will live on.

Tekstforfatning, our copywriting tool, fetches the page and takes a screenshot, so every suggestion sits in the context the copy has to work in. The copywriter edits on one link, the client approves line by line on another, and the history remembers who changed what.

Tekstforfatning · Context

Suggestions next to the page, not in a document.

The tool fetches the page and stores a screenshot, so every suggestion sits next to the surface it's going into. You see the headline where it will actually stand, not in a spreadsheet, and you can judge length and tone against the design that's already there.

Homepage · Hero field
Screenshot
examplecompany.com

Suggestion for the hero line

Write the quote on your lunch break. Send the invoice from the car.

The suggestion sits next to the surface it's going into.

Tekstforfatning · Sharing

One link for the copywriter. One for the client.

The copywriter gets an edit link and works directly in the copy. The client gets an approval link and takes a position line by line, not document by document. If a line changes after the client's approval, that's detected, and the approval no longer stands. No account, no installation.

The client's approval link
Line by line
  • Write the quote on your lunch break. Send the invoice from the car.

    Approved

  • From quote to invoice without switching apps.

    Pending

  • Support in Danish, every weekday.

    Changed after approval · needs approval again

Tekstforfatning · History

Every line remembers its versions.

The revision history shows what it said before, what it says now, and who changed it. The discussion about the right version happens on the line itself, not in an email thread with attached documents.

Revision history · The hero line
Who and when
  • Write the quote on your lunch break. Send the invoice from the car.

    Version 3 · copywriter · today at 9:41 AM

  • One system for your whole workday.

    Version 2 · copywriter · yesterday at 3:12 PM

What it said before, what it says now, and who changed it.

Tekstforfatning · Length

The copy stays the length the surface can carry.

The length engine keeps every suggestion within the word count the field is set to. A hero line stays one line, a product text stays a product text, and you see right away when a suggestion is about to outgrow its surface.

The length engine
Per field
Hero line
max 8 words8 words
Subheading
max 25 words22 words
Product text
max 60 words64 words

If a suggestion outgrows its surface, you see it right away.

You pay for usage.

Tekstforfatning runs on the same usage metering as the rest of the platform. You sign up yourself, add a card, see what every build costs, and set your own cap.